Blog Your Way To Success With Content

Today, the Internet is all about sharing useful information that people want to know. Your business is why people go to their favorite Browser.  Every day that passes, those customers are turning from Window Shopping to Browser Shopping.   However, it is no longer sufficient for success to just show a glitzy add spot.  The replacement for glitz today, is a great coupon offer, or content.

Breadcrumbs And XML Sitemaps Are Like Spider Food

Did you ever wonder how all those pages got into the search engines in the first place? There's a magic search engine genie that flies from server to server waving a magic wand; not really but close.

Content Is King - Not Graphics And Media

In a previous post, I explained the difficulty that search engines have with images. This includes video and other media. Images are everywhere on the web. Video, Flash , and other media are not far behind. Great graphics, animations, or videos add a log of value to an otherwise boring web site.

Beauty Never Trumps Substance

Many web sites are very beautiful because they use graphics instead of text to tell their story. While this may be helpful to users, text links are better for search engines. Search engines cannot see graphics. If you do decide to use graphics, be sure to include the title attribute as the search engine will view the title text for that image. Always keep in mind that the search engine is like the editor and your web site is the book.


Subscribe to RSS - blogs